Survey of US Students: What are the most important factors when deciding on a specific college? (2023)
Students prioritize affordability over other factors when choosing a college in the US
Survey of US Students: What are the most important factors when deciding on a specific college? (2023)
Source
BestColleges ; PureSpectrum
Date
29 Nov 2023
Topics
Notes
When choosing a college in the United States, the most important factors for prospective students are affordability (53%), student outcomes (39%), and flexibility/accessibility (36%). Interestingly, ROI and test-optional admission policies were less important. This demonstrates the variation in student priorities when choosing a college.
License
CC BY 4.0